Pepe Jeans

"Pepe Jeans UK is a denim-specialized clothing brand that was founded in London in 1973. It all began with three Kenyan brothers, Nitin, Arun and Milan Shah, which sold their jeans in a rented market stall in London





Every Saturday the brothers would go and sell jeans even though they also had full time jobs. In mere 7 years they opened a 25.000 square meter warehouse and were battling all the big US brands for the nos1 spot on the denim market. Starting with high quality jeans that were cut excellently and fitted well, Pepe Jeans has rapidly become the most successful jeans brand in the UK.

Now offering nothing but the best of designs, Pepe Jeans UK continues to be one of the leading jeans brands in the world, with sales of hundreds of millions of pounds each year. The designers’ unique quality of anticipating trends and fads have added to the success of this amazing brand, making it possible to always release collections that are way ahead of their times.

The popularity of Pepe Jeans UK has reached a level that nobody thought possible when the company first started. People all around the world buy and wear Pepe Jeans and it doesn’t seem like that will change any time soon. Even in the celebrity world, Pepe Jeans UK is a much appreciated brand, with all kinds of celebrities wearing and loving them. Some of the best known supporters of Pepe Jeans are, football stars Cristiano Ronaldo, Fernando Torres and other celebrities like actors and models, including Lily Donaldson, Lara Stone, Alexa Chung, Alfonso Herrera, Alex Pettyfer, Francesca Sandford, Kristen Stewart, Ashton Kutcher, Sienna Miller and the list could go on forever.

Pepe Jeans are aimed more at young people but can be worn with pride by every man or woman. The quality of materials and design style make Pepe Jeans UK a terrific denim brand. The label also produces baggy hip hop models that rival with in quality and design with denim from well known brands like Akademiks, LRG or Baby Phat.

It seems like the plan of the three Kenyan brothers to create a British jeans brand that would conquer the world has succeeded. With more than 200 shops, 100 franchises and over 1000 corners in department stores all over the world, Pepe Jeans UK is one of the greatest denim brands ever created."