Religion
With a strong influence from the 90’s club culture, Religion is a brand rooted in that decade’s designs and spirit – the publicly expressed statements on tees, the music inspired by technology are just a few of the brand’s inspiration sources.
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Religion was initially a niche t-shirt range, but the blend of commercial attributes and anarchic graphics made the brand a name in fashion and a media success.
The company has a “no fear policy” that they used to make experiments with washes, design techniques. This only made the brand more appealing, since all its creations have a distressed garment look, with a rocks star edge.
As a brand, Religion devoted itself to the pursuit of individual style, musical muses. Also, a strong influence behind every collection was British heritage. Inspired by London’s east end alongside with international street culture, the brand’s integral and much loved signature design was created.
As Religion’s clothes are designed for those that want to make a statement while still being fashionable from head to toes, the brand quickly became a favorite and must have amongst fashion fanatics and celebrities. Girls Aloud, Paris Hilton, Kate Moss, Agyness Deyn and Kylie Minoque are just a few of the names that proudly wear Religion’s creations on a daily basis.
In order to preserve its unique style and cutting edge looks, and be in touch with everything new, Religion had successful collaborations in the past with DC Comics, Smiley, Warner Bros, and also major DJs and clubs across Europe – Ministry of Sound, Space, Ibiza Rocks to name just a few. This ensured that Religion stays true to its nature, and its collections are always trendy, streetwise and the epiphany of uniqueness and style.
Religion is today a brand much sought by everybody that likes to have a casual and streetwise style that makes a statement – it’s a brand for those that are willing to live under the “no fear policy”, for those that love to be trendy, shock and make heads turn when they are walking down the street or are in a club. A London’s brand with international appeal, Religion needs to be worn to be understood. The high quality, high comfort and unique designs make it easily recognizable and appreciated.
Religion is available in East London’s Shoreditch and Brick Lane, and abroad in Oberoy, Bali – these are the brand’s stand alone stores. Religion’s retail stores offer its entire and complete collections, alongside a wide range of exclusive accessories.
